West Bay Club is master planned community that is nestled on 868 acres among wetlands and nature preserve west of US 41, and bounded by Estero Bay and Estero River in Florida. From world class golf and tennis, nature parks, and boating with Gulf access, to multiple dining venues, they offer something for everyone. West Bay Club was in need of a new website with a fresh new look and mobile responsive design.
Many of the visitors to the West Bay Club's website are from the northern states looking for a potential winter home in Florida. In order for those visitors (and any visitors to the site) to get a better idea of what West Bay Club has to offer in amenities, lifestyle and home style selection we decided photography would play an important role in the new site design. Pulling from a library of existing photography as well as new shots taken of the community and amenities, we decided that full-width photo slide shows would give the biggest impact on what the community was like. The home page was designed as a "hub" linking out the various amenities and additional information on the neighborhoods and homes available for sale. IDX Broker was integrated to display available homes for sale within the community. For the new neighborhood, Westlake Court, that is currently under construction, we created it's own landing page with video, site plan, virtual tours and pages to show the available floorplans.
The new website is now a better experience for website visitors wanting to get to know what West Bay Club is all about. The mobile responsive design allows visitors to view the information on their tablets and phones. Location and contact information is available on every page making it easier for someone to get in touch for more information.